聽讀英文 – 流行時事:芭比熱潮・你不可不知道的事 Barbie (音)|貝塔語測
聽讀英文 – 流行時事:芭比熱潮・你不可不知道的事 Barbie (音)

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By  Quentin Brand

Script 閱讀文本

In the world of toys, few have captured the imagination of generations quite like the Barbie doll. Born in 1959, this iconic figure has become much more than just a plaything; she symbolizes fashion, dreams, and empowerment for millions of children and collectors alike. 

The Barbie doll was the brainchild of Ruth Handler, the co-founder of Mattel, Inc., the company that owns and makes Barbie, along with her husband Elliot Handler and their friend Harold Matt Matson. Ruth noticed her daughter, Barbara, often played with paper dolls and envisioned a three-dimensional, grown-up doll that could serve as a canvas for imaginative play. Inspired by a German doll named Bild Lilli, Ruth set out to create a fashion doll that would embody the essence of adulthood and limitless possibilities. 

On March 9, 1959, Barbie made her debut at the American International Toy Fair in New York City. She sported a chic black-and-white swimsuit, cat-eye sunglasses, and her signature ponytail. The dolls adult-like proportions, which were intended to differentiate Barbie from baby dolls, faced controversy and criticism. Some critics argued that her figure promoted unrealistic body standards for young girls, while others praised the doll as a symbol of female independence and aspirations. Despite the initial backlash, Barbie quickly became a cultural phenomenon. Her expansive wardrobe and various career choices, including astronaut, doctor, and pilot, broke gender stereotypes and encouraged young girls to dream big. Mattel continuously expanded Barbies line, introducing diverse skin tones, ethnicities, and professions. 

In the 1980s, Mattel began diversifying Barbie’s identity. With the introduction of “Black Barbie” in 1980, the company took an important step towards inclusivity. In the subsequent decades, Barbie’s friends and family expanded to include a more diverse range of ethnicities and backgrounds, reflecting the ever-changing world. In 2016, Mattel launched the “Barbie Fashionista” line, featuring dolls with different body types, heights, and hairstyles. This move aimed to promote body positivity and instill confidence in young girls regardless of their physical appearance. 

As technology advanced, so did Barbie. In 2010, she stepped into the digital world with the launch of Barbie Video Girl, a doll with a camera embedded in her necklace. In the following years, Barbie embraced social media and modern platforms, reaching out to tech-savvy audiences and adapting to contemporary trends. 

Barbie has transcended generations and borders, becoming a cultural icon with an extensive fan base worldwide. Her influence extends beyond toy stores, making appearances in movies, TV shows, and fashion collaborations. Countless collectors seek rare and vintage Barbie dolls, contributing to a thriving secondary market. 

Despite criticism and controversy, Barbie’s cultural impact cannot be denied. Throughout her history, she has inspired countless young minds, sparking aspirations, and showing that anything is achievable with determination and imagination.

Translation 中文翻譯
在玩具世界中,很少有玩具能像芭比娃娃那樣吸引幾代人的想像力。這個誕生於 1959 年的標誌性形象已不僅僅是一種玩具,對於數百萬兒童和收藏家來說,她象徵著時尚、夢想和力量。 
芭比娃娃是美泰兒公司的聯合創始人露絲・漢德勒的點子,該公司也擁有並生產芭比娃娃,她的丈夫艾略特・漢德勒和他們的朋友哈羅德・馬特・馬特森參與其中。露絲注意到她的女兒芭芭拉經常玩紙娃娃,於是設想製作一個立體的成人娃娃,作為想像力遊戲的畫布。受到一個名叫 Bild Lilli 的德國娃娃的啟發,露絲開始創造一個能夠體現成人本質和無限可能性的時尚娃娃。 
1959 年 3 月 9 日,芭比在紐約美國國際玩具博覽會上首次亮相。 她穿著別緻的黑白泳衣,戴著貓眼太陽鏡,扎著她標誌性的馬尾辮。 該娃娃的成人比例旨在將芭比娃娃與嬰兒娃娃區分開來,但遭到了爭議和批評。 一些評論家認為,她的身材宣揚了對年輕女孩不切實際的身體標準,而另一些評論家則稱讚這個娃娃是女性獨立和抱負的象徵。 儘管最初遭到強烈反對,芭比娃娃很快就成為一種文化現象。 她豐富的衣櫃和各種職業選擇,包括宇航員、醫生和飛行員,打破了性別刻板印象,鼓勵年輕女孩有遠大的夢想。 美泰不斷擴大芭比娃娃的產品線,引入不同的膚色、種族和職業。 
在 1980 年代,美泰兒開始多樣化芭比的形象。隨著 1980 年推出的黑人芭比,該公司邁出了朝著包容性的重要一步。在接下來的幾十年裡,芭比的朋友和家庭擴展到包括更多不同種族和背景的多樣性人物,反映著不斷變化的世界。2016 年,美泰兒推出了「芭比時尚達人」系列,包括擁有不同體型、身高和髮型的娃娃。這一舉措旨在促進身體正向,讓年輕女孩無論外表如何都能充滿自信。 
隨著技術的進步,芭比也在不斷發展。2010 年,她進入數字世界,推出了搭載攝像頭的芭比錄影女孩娃娃。在接下來的幾年裡,芭比跟上社群媒體和現代平台的步伐,吸引著懂科技的觀眾,並適應當代潮流。 
芭比已經超越了世代和國界,成為一個在全球擁有大量粉絲的文化偶像。她的影響力超越了玩具店,出現在電影、電視節目和時尚合作中。無數的收藏家追尋稀有和古董芭比娃娃,為二手市場增添活力。 
儘管受到批評和爭議,芭比的文化影響力不可否認。在她的歷史中,她激勵了無數年輕心靈,激發了夢想,並展示了無論通過決心和想像力都可以實現任何事情的可能性。
CHECK THIS OUT 學習知識點
In the third paragraph you will see the word ‘backlash’. This means a negative reaction to something and we use it when we want to emphasise that a reaction to something is not positive. Here are some more sentences using this word. 
‘The films director faced a backlash from fans when he announced changes to the beloved characters storyline.’ 
‘The celebritys social media post caused a heated backlash, with many users expressing their disapproval and calling for an apology.’          
在第三段中,你會看到「backlash 反彈」一詞。這個詞的意思是對某件事的負面反應,當我們想強調對某件事的反應並不積極時就會用到這個詞。下面是一些使用這個字的句子。 
「當電影導演宣佈修改深受影迷喜愛的角色的故事情節時,他面臨著影迷的反彈。」 
「這位名人在社群媒體上發佈的帖子引起了激烈的反響,許多用戶表示不贊同並要求道歉。」
IRT 作題評量,診斷學習強弱
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Quiz

Q1: What is the main topic of the article?

A. the American International Toy Fair

B. the history of Barbie


C. the history of toys

 

Q2: In the third paragraph what does the word ‘sported’ mean?

A. played a game

B. carried some sport equipment


C. wore

 

Q3: When was the black Barbie introduced?

A. in the 1980s

B. in 1980


C. in 2016



Answers: 
Q1: B Q2: C Q3: B

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